A little about me
I'm a Senior Product Designer based in Chennai, passionate about creating digital experiences that feel simple, intuitive, and human. Outside of design, I enjoy watching football (GGMU), thriller movies, and experimenting with cooking.
My journey into design started during college while learning to develop a mobile application using Xcode for a project. During that process, I discovered UX design and became curious about how digital products are designed beyond just code.
I started learning through random YouTube tutorials, experimenting with Adobe XD, and recreating interfaces to better understand layouts, interactions, and user flows. What began as curiosity slowly turned into a genuine passion for solving problems through design.
I believe good design starts with understanding the problem before trying to solve it.
My process is rooted in user-centered thinking, research, and evidence-backed insights. By understanding real user problems and the context around them, I turn complex challenges into clear, thoughtful, and meaningful experiences.
Today, I approach design with a strong focus on understanding users, simplifying complex experiences, and building products that are both functional and visually thoughtful. I enjoy collaborating closely with product managers, developers, and teams to turn ideas into real experiences people enjoy using.
More recently, I’ve also been exploring AI-assisted workflows to speed up ideation, iteration, and product thinking as part of my design process.
↘ Experiences
Quickplay Media
Ux Designer
Aug 2024 - Present
Designed and optimized innovative OTT systems for clients including Cogeco, Telekom Malaysia, TVNZ, Aha, PLive, Cignal, and Univision, delivering exceptional cross-platform user experiences.
Created engaging, user-friendly interfaces for smart TVs, mobile devices, CarPlay, tablets, and set-top boxes, ensuring seamless content access across all platforms.
Developed and maintained comprehensive OTT design systems, improving design consistency, scalability, and efficiency. Worked on CMS solutions to streamline content management and enhance end-user experiences, ensuring smooth delivery for clients.
Applied a user-centered, client-focused approach, incorporating user insights into every stage of the design process to produce impactful, intuitive solutions.
Xcel Solutions Corp
UIUX Designer
Aug 20 - Jan 23
I have managed several key projects, including CricDost, Nyinst, and WTCF, and developed a portfolio that includes five mobile applications, three web applications, and two WordPress websites.
My core competencies include UX planning, stakeholder engagement, user and market research, information architecture, usability testing, prototyping, wireframing, and UI design, allowing me to deliver projects focused on user satisfaction and engagement.
Altran
Project Intern
2020 (Jan - Mar)
Developed a self-sustainable Sensor Node with Printed Circuit Boards for efficient solar energy conversion, achieving 96% efficiency in two hardware modules.